Louisiana SPCA Welcomes Cathleen Randon as Chief Advancement and Marketing Officer

New Orleans pets highlighting animal welfare leadership in community engagement.

Bringing New Leadership to Louisiana SPCA

In a strategic move to strengthen its mission, the Louisiana SPCA (LSPCA) has appointed Cathleen Randon as its first Chief Advancement and Marketing Officer. With over 30 years of experience in fundraising, communications, and marketing, Randon's extensive background positions her to significantly enhance the organization’s outreach and impact on animal welfare in the region.

A Unique Role For an Essential Mission

This pioneering role, unprecedented in the organization’s history, reflects the LSPCA's commitment to long-term growth and community engagement. Randon will take charge of the advancement and marketing strategy, focusing on fundraising, branding, and community involvement to better serve vulnerable animals and the people who care for them. Ana Zorrilla, the Chief Executive Officer of LSPCA, stated, “Cat brings an exceptional depth of experience...and will be instrumental as we continue to grow our impact.”

Connection to the Community

Having deep roots in New Orleans, Randon is not just a seasoned professional but also a dedicated member of her community. She has previously worked at Lighthouse Louisiana and spent three decades at Children’s Hospital New Orleans, enhancing its fundraising capabilities and public relations strategies. Her local ties and understanding of the region's landscape make her a pivotal figure for the LSPCA, one that embodies the spirit of community-focused service.

A Legacy of Impact

The Louisiana SPCA, the state’s oldest and most comprehensive animal welfare organization, has made significant strides in protecting more than 73,000 companion and homeless animals annually. With Randon at the helm of new communication and fundraising strategies, the organization aims to enhance its visibility and support through effective community engagement.

Expectations Moving Forward

As Randon settles into her new role, the focus will be on strengthening relationships within the community and forming strategic partnerships that align with the LSPCA's mission. This move is considered vital not only in developing a more robust funding stream but also in engaging volunteers and advocates to support animal welfare initiatives across Southern Louisiana.

With this powerful new appointment, the LSPCA is set to embark on its next chapter. The expectation is that under Randon's leadership, the organization will not only elevate its fundraising capabilities but also become a more active and engaging presence in the Greater New Orleans area.

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Louisiana SPCA Welcomes Cathleen Randon as Chief Advancement and Marketing Officer

Bringing New Leadership to Louisiana SPCA

A Unique Role For an Essential Mission

Connection to the Community

A Legacy of Impact

Expectations Moving Forward

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